Brand Identity
KA-AM: Architecture studio
KA-AM: Architecture studio
Proposed print and digital brand collaterals to bring forth attention, while serving business+brand needs.
Proposed print and digital brand collaterals to bring forth attention, while serving business+brand needs.
Client :
KA-AM
Role:
Brand identity design, Interface design
Year :
2024
Team Project:
Suhani Agarwal, Ruchir Grover, Kritti Rakheja, Divija
Overview
KAAM is a New Delhi-based architecture and design studio known for thoughtful, playful experimentation. This project focused on creating a cohesive digital identity and dual-sided interface that balances inspiration for clients with efficiency for the studio founders. The solution combines a refined brand language, centered around a continuous line, a bold color palette, and modern typography with a user-centric interface, including an interactive project dashboard, immersive storytelling pages, and a custom CMS. The result is a living, evolving digital portfolio that reflects the studio’s creativity, sophistication, and commitment to sustainable design.
THE DEEP DIVE
An architecture and design studio based in New Delhi.
Striving to create unique solutions. KAAM’s focus is on thoughtful and playful experimentation, mixing wide ideologies and influences with context clues to create socially, economically and environmentally sustainable designs.
Tailor Made For You
At KA-AM, every design is a story that should be told with attention to detail, through a collaborative process, and with a deep understanding of the client's goals and vision. KA-AM is not just a design studio. They are storytellers, helping their clients tell their stories through the spaces that are aesthetic and functional, reflecting the unique identity of the client. They aim to stay transparent in their process and communication, keeping their clients informed of every step of the design process. They stay efficient in their work, and deliver their projects on time and within budget.
Pain Points
Inconsistent documentation
Maintaining transparency in a way that is understandable and engaging to both technical (here for insights)
and non-technical audiences (for services)Mode of spreading brand awareness being solely word-of-mouth.
Reaching a target audience that is appreciative of attention to detail.
PROPOSED SOLUTION
Provide pre-defined templates of projects for the brand to use to make ease of documentation.
Design and develop a web-experience for the brand that is visually appealing, easy to navigate, and informative.
The website should clearly communicate the brand's values, mission, and unique value proposition.Create a mode of long-form content for the brand to send out to their email subscribers on a regular basis, as well as display on the website. These article-like editions would include industry news, tips and advice, and updates on the brand's latest projects and insights.
More Projects
Brand Identity
KA-AM: Architecture studio
KA-AM: Architecture studio
Proposed print and digital brand collaterals to bring forth attention, while serving business+brand needs.
Proposed print and digital brand collaterals to bring forth attention, while serving business+brand needs.
Client :
KA-AM
Role:
Brand identity design, Interface design
Year :
2024
Team Project:
Suhani Agarwal, Ruchir Grover, Kritti Rakheja, Divija
Overview
KAAM is a New Delhi-based architecture and design studio known for thoughtful, playful experimentation. This project focused on creating a cohesive digital identity and dual-sided interface that balances inspiration for clients with efficiency for the studio founders. The solution combines a refined brand language, centered around a continuous line, a bold color palette, and modern typography with a user-centric interface, including an interactive project dashboard, immersive storytelling pages, and a custom CMS. The result is a living, evolving digital portfolio that reflects the studio’s creativity, sophistication, and commitment to sustainable design.
THE DEEP DIVE
An architecture and design studio based in New Delhi.
Striving to create unique solutions. KAAM’s focus is on thoughtful and playful experimentation, mixing wide ideologies and influences with context clues to create socially, economically and environmentally sustainable designs.
Tailor Made For You
At KA-AM, every design is a story that should be told with attention to detail, through a collaborative process, and with a deep understanding of the client's goals and vision. KA-AM is not just a design studio. They are storytellers, helping their clients tell their stories through the spaces that are aesthetic and functional, reflecting the unique identity of the client. They aim to stay transparent in their process and communication, keeping their clients informed of every step of the design process. They stay efficient in their work, and deliver their projects on time and within budget.
Pain Points
Inconsistent documentation
Maintaining transparency in a way that is understandable and engaging to both technical (here for insights)
and non-technical audiences (for services)Mode of spreading brand awareness being solely word-of-mouth.
Reaching a target audience that is appreciative of attention to detail.
PROPOSED SOLUTION
Provide pre-defined templates of projects for the brand to use to make ease of documentation.
Design and develop a web-experience for the brand that is visually appealing, easy to navigate, and informative.
The website should clearly communicate the brand's values, mission, and unique value proposition.Create a mode of long-form content for the brand to send out to their email subscribers on a regular basis, as well as display on the website. These article-like editions would include industry news, tips and advice, and updates on the brand's latest projects and insights.
More Projects
Brand Identity
KA-AM: Architecture studio
KA-AM: Architecture studio
Proposed print and digital brand collaterals to bring forth attention, while serving business+brand needs.
Proposed print and digital brand collaterals to bring forth attention, while serving business+brand needs.
Client :
KA-AM
Role:
Brand identity design, Interface design
Year :
2024
Team Project:
Suhani Agarwal, Ruchir Grover, Kritti Rakheja, Divija
Overview
KAAM is a New Delhi-based architecture and design studio known for thoughtful, playful experimentation. This project focused on creating a cohesive digital identity and dual-sided interface that balances inspiration for clients with efficiency for the studio founders. The solution combines a refined brand language, centered around a continuous line, a bold color palette, and modern typography with a user-centric interface, including an interactive project dashboard, immersive storytelling pages, and a custom CMS. The result is a living, evolving digital portfolio that reflects the studio’s creativity, sophistication, and commitment to sustainable design.
THE DEEP DIVE
An architecture and design studio based in New Delhi.
Striving to create unique solutions. KAAM’s focus is on thoughtful and playful experimentation, mixing wide ideologies and influences with context clues to create socially, economically and environmentally sustainable designs.
Tailor Made For You
At KA-AM, every design is a story that should be told with attention to detail, through a collaborative process, and with a deep understanding of the client's goals and vision. KA-AM is not just a design studio. They are storytellers, helping their clients tell their stories through the spaces that are aesthetic and functional, reflecting the unique identity of the client. They aim to stay transparent in their process and communication, keeping their clients informed of every step of the design process. They stay efficient in their work, and deliver their projects on time and within budget.
Pain Points
Inconsistent documentation
Maintaining transparency in a way that is understandable and engaging to both technical (here for insights)
and non-technical audiences (for services)Mode of spreading brand awareness being solely word-of-mouth.
Reaching a target audience that is appreciative of attention to detail.
PROPOSED SOLUTION
Provide pre-defined templates of projects for the brand to use to make ease of documentation.
Design and develop a web-experience for the brand that is visually appealing, easy to navigate, and informative.
The website should clearly communicate the brand's values, mission, and unique value proposition.Create a mode of long-form content for the brand to send out to their email subscribers on a regular basis, as well as display on the website. These article-like editions would include industry news, tips and advice, and updates on the brand's latest projects and insights.